Power Up Your Performance with Smart Snacking: A Deep Dive with Matt Owens of Power Fit Foods

On episode #188 of the Truth Not Trends Podcast, I sat down with Matt Owens, the mastermind behind Power Fit Foods, to talk about smart snacking, low-carb living, and how to optimize nutrition for strength and endurance.

Why Low-Carb Snacking Matters

If you’ve ever felt the dreaded midday energy crash, chances are your snack game needs a serious upgrade. Matt created Power Pucks, Pocket Power Pucks, Super Chews, and Bare Bars to help people maintain consistent energy levels without the sugar rollercoaster. His approach? Nutrient-dense, whole-food ingredients designed to keep you fueled and focused without the unnecessary junk.

The Problem with Most Snack Foods

Let’s face it: The majority of so-called "healthy" snack bars are loaded with hidden sugars, artificial ingredients, and empty calories. Matt saw an opportunity to create a low-carb, high-performance alternative that delivers sustained energy without the blood sugar spike and crash.

What Sets Power Fit Foods Apart?

Power Fit Foods isn’t just another protein bar company. Matt’s products are crafted with functional ingredients that promote muscle recovery, sustained endurance, and overall vitality. Whether you’re an athlete, weekend warrior, or just someone trying to stay healthy on the go, these snacks provide a real food solution for sustained energy.

Fueling Your Strength Training and Fitness Goals

At TNT Strength, we emphasize evidence-based training and nutrition to maximize results. A low-carb, high-protein, and nutrient-dense approach aligns with our philosophy of building strength and longevity. Matt’s products fit seamlessly into this equation, providing an efficient fuel source for both training and recovery.

Takeaways from Our Conversation

1. Ditch the Sugar Bombs – Most snack bars are glorified candy. Choose real, functional foods instead.
2. Sustained Energy is Key – Avoid crashes and cravings by focusing on nutrient-dense, low-carb options.
3. Quality Ingredients Matter – What you put in your body directly impacts performance, recovery, and longevity.
4. Smart Snacking is for Everyone – Whether you’re a high-level athlete or just looking to stay sharp throughout the day, power up with better nutrition.

TAKU's NOTE:

I have been a High Protein, Low-Carb, Whole Food advocate for years. In my own quest for healthy, low-carb options I discovered Power Pucks.  I have literally been eating Power Pucks and Bare Bars every week as part of my Personal Eating Plan ever since. If you’re serious about strength, performance, and overall health, it’s time to rethink the way you snack. Power Fit Foods is leading the charge in functional, high-quality nutrition, and Matt Owens is proving that low-carb eating doesn’t have to mean low energy.

Want to hear the full conversation? Check out Episode #188 of the Truth Not Trends Podcast and learn how to fuel your body the right way!

A.K.A. Coach TAKU

Strength Coach / 

Certified Conditioning Specialist / 

Certified Sports Nutritionist 

Co-founder - TNT Strength